Sources: Mercor and other firms gathering data for AI labs are driving demand to buy or license internal datasets from startups shutting down or being acquired (Alix Coutures/The Information)

Firms like Mercor, which gather data for AI labs, are increasing the demand to acquire or license internal datasets from startups that are either closing down or being acquired. This trend is exemplified by an unusual email received by Warmly CEO Maximus Greenwald, eight days after his AI agent startup agreed to be acquired by HubSpot in late June, indicating a growing interest in such data assets.