OpenAI launches two ChatGPT shopping features: a virtual try-on tool for clothing and accessories, and a Favorites feature to save products to a user's Library (Sarah Perez/TechCrunch)

OpenAI has introduced two new shopping features for ChatGPT, aiming to enhance the online shopping experience. These additions include a virtual try-on tool, allowing users to virtually try on clothing and accessories, and a Favorites feature. The Favorites feature enables users to save products to their personal Library, streamlining the process of tracking desired items. This move signifies OpenAI's continued experimentation with integrating its conversational AI assistant into e-commerce.